The Best Business Books I Read in 2024

I read 50 to 60 books a year, a habit I’ve maintained for most of my life. Some of those are just-for-fun fiction books. Others are educational nonfiction books that give me glimpses into other disciplines or subjects. Still others, like the books I’ll share in this post, help me to improve in my various roles. These serve as my continuing education and continuous improvement.

Whether you’re a SQL Server DBA, IT team leader, or senior executive, I hope you’ll find these books interesting or insightful.

So, here are the four best business books I read in 2024.

Working Genius by Patrick Lencioni

In Working Genius, Patrick Lencioni introduces a model that helps individuals and teams understand their natural talents and areas of frustration in the workplace. By understanding and aligning their work with their strengths, individuals and teams can increase productivity, reduce burnout, and achieve greater fulfillment.

• The Six Types of Genius: Each person has two areas of natural talent (genius), two areas of competence, and two areas of frustration. Recognizing these can lead to better self-awareness and job satisfaction.
• Genius Categories: The six types include Wonder (asking big questions), Invention (creating ideas), Discernment (evaluating ideas), Galvanizing (rallying people), Enablement (providing support), and Tenacity (ensuring completion).
• Team Balance: Effective teams include all six areas of genius. A lack of diversity in these strengths can lead to inefficiencies, frustration, and unmet goals.
• Self-Awareness Improves Work: Knowing your strengths and frustrations helps you focus on tasks that energize you and delegate or collaborate on tasks that don’t.

The 12 Week Year by Brian P. Moran and Michael Lemmington

In The 12 Week Year, the authors share their productivity system. They claim that with it, you can achieve more in 12 weeks than most people do in 12 months by shortening the planning and execution cycle. The shorter cycle creates a sense of urgency and focus that drives consistent action. Instead of setting yearly goals, the authors encourage breaking them into manageable, time-bound objectives to achieve results faster. They also highlight the importance of clarity, accountability, and measurement to stay on track.

• Shorter Time Frames Lead to Focus: 12-week cycles eliminate the complacency that comes with annual goals and maintain high levels of focus and urgency.
• Clarity Drives Success: Clearly defining goals and breaking them into actionable weekly tasks ensures alignment and progress.
• Measurement Matters: Regularly tracking key performance indicators (KPIs) allows you to track progress and adjust if needed.
• Accountability is Key: Sharing your goals with an accountability partner or creating team metrics creates positive external pressure to stay committed.

Leading Growth by Anthony Iannarino

Anthony Iannarino is known for his work and writing in sales and sales leadership. In Leading Growth, he highlights leadership’s role in fostering a growth culture and building high-performing sales teams. He also emphasizes aligning strategies with customer needs to drive sustainable success. The book outlines strategies for overcoming common challenges in sales, including unproductive behaviors, lack of alignment, and ineffective leadership practices. All of these apply to non-sales teams, too.

• Leadership Drives Sales Growth: A strong sales team requires a leader who sets clear expectations, fosters accountability, and motivates team members to excel.
• Client-Centric Approach: Aligning sales strategies with customer needs builds trust and long-term partnerships, which are critical for sustained growth.
• Overcoming Challenges: Leaders must address unproductive habits and inefficiencies within their teams to unlock higher levels of performance.
• Culture Matters: A growth-oriented culture encourages innovation, collaboration, and resilience, driving both individual and team success.

Buy Back Your Time by Dan Martell

In Buy Back Your Time, Dan Martell introduces a powerful framework to help entrepreneurs and leaders reclaim their time by strategically outsourcing tasks and focusing on high-value activities. Martell argues that time is your most valuable asset, and by “buying it back,” you can create more freedom, reduce stress, and scale your business effectively. The book offers advice on identifying tasks to delegate, building systems for efficiency, and prioritizing what matters most.

• Time is Your Most Valuable Asset: By identifying and offloading low-value tasks, you can focus on activities that drive growth and bring personal fulfillment.
• The Buyback Loop: Martell outlines a repeatable system: audit your time, determine what to delegate, and reinvest the freed-up hours into strategic priorities.
• Delegate, Don’t Abdicate: Effective delegation requires clear instructions, the right people, and systems to ensure tasks are completed to your standards.
• Focus on Your Zone of Genius: Spend your time on activities where you excel and create the most value, leaving other tasks to those better suited to handle them.

Your Thoughts?

Have you read any of these books? What was the best book you read last year? I’d love to hear about your thoughts on LinkedIn or just by email.

What’s Next?

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Just For Fun

By the way, here are some of my favorite fiction and non-fiction books that I read in 2024.

• West with Giraffes by Lynda Rutledge
• Orphan X by Gregg Hurwitz
• Project Hail Mary by Andy Weir
• A History of the World in 6 Glasses by Tom Standage
• Nancy Wake: World War II’s Most Rebellious Spy by Russell Bradden